Youth members of the B.O.L.D. Coalition's Teens Against Drug Abuse (TADA) visited eight Fall River liquor stores on April 19th and 21st, 2011 to place new "Hey You!" stickers on multi-packs of beer, wine coolers and other alcohol products that appeal to underage drinkers. The message reminds customers that purchase of alcohol for minors is illegal. The target of the stickers is adults over the age of 21 who purchase alcohol products, sometimes at the request of underage youth. The sticker campaign is a project of the Fall River Communities Mobilizing for Change on Alcohol (CMCA) project. Students placed stickers on packages at G & V Mini Mart, Sterling Package Store, Leonard's Package Store, Joe's Package Store, Peoples' Package, Seabra's and Pleasant Discount Store. The project was timed to correspond with the holiday season when students may plan parties and are out of school during vacation. The Fall River Police are also conducting compliance checks with stores and bars. Click here for pictures of last year's project. For more information about TADA, contact SSTAR Youth Coordinator Mike Aguiar at 508-324-3598. (Photos courtesy of Maureen Brisson)

(Top row) TADA member Amber Valentin works with Zachary and Ethan Arruda to place stickers on packages at several of the stores. (Bottom row, left) Fall River police officer and Diman High School resource officer James Riley works with Jesse Wilder to place stickers on packages. (Bottom row, center) Zachary and Ethan Arruda celebrate their successful work. (Bottom row, right) Alesha Gilbert places a sticker during last year's project.